Advertise with the world’s largest plus size style network. In 2006, SKORCH launched the first digital magazine that included high fashion editorial layouts and flipping pages targeted to the plus size female consumer. It quickly became a voice of the twenty-something fashion lover with curves and with the loyal following on MySpace, reached over 1million views by December 2007. SKORCH is an evolving and powerful publication that embodies the generation of body movement warriors who take to social media and blogging to share advice and inspire others.
We are committed to showcasing the community of women shaping the growing plus size industry including plus size models, bloggers, readers and fellow publications.
What sets us apart?
- Our readers BUY FASHION. Our readers have buying power and look at SKORCH for two reasons 1) fashion buying advice and 2) body empowerment motivation. 85% of readers report they won’t buy something online unless they can see it on a body they can relate to FIRST. Which is why……
- We don’t feature just models, we feature bloggers and even amateur models. Our readers want to see someone they can relate with, and we aren’t ALL a size 12 and 6ft tall.
- We aren’t afraid of society’s standards. We refuse to only feature what society says is beautiful, we feature all shapes, sizes, races, sexual orientation and even ethnicity. This is why our readership is so loyal to our mission.
- We have the world’s largest blogger network featuring plus size fashion. Our global network of bloggers offer fashion inspiration to every kind of fashion niche. We showcase everything from punk, to prep, to chic to mommy fashion.
- WE ONLY FEATURE REAL BODIES. 100% against the use of Photoshop to manipulate a woman’s body in media and advertising.
DIGITAL MAGAZINE AD OPPORTUNITIES
- Full Page Advertisement with link
- 2 Page Ad Spread with link
- Interactive shopping – Advertorial 1 page to 4 pages with link for each product shown.
WEBSITE DISPLAY OPPORTUNITIES
- 728×90, 300×250, 125×125
- Custom Executions
- Masthead integrations
- Photo Gallery sponsorships
- Category sponsorships
- Custom executions based on your campaign’s parameters
- Social Media Integrations
- Sponsored Posts
- Pre- and post-roll on SKORCH TV
- Video Insertion
- Video Adverposts
- Anchor Banners
- Full-Page Ads
- Sponsored content and photo galleries
TO BOOK ADVERTISING